Index of /Francisco/Projects/G-Star x WvB

For the G-Star x Walter Van Beirendonck collaboration, I worked closely with both Mr. Van Beirendonck and the G-Star team to merge his playful, avant-garde aesthetic with G-Star's expertise in denim.

As a starting point, I reimagined the iconic Walter logo by adding a pair of jeans with two bold circular outlines — a tongue-in-cheek graphic that sparked the collaboration's tagline: Denim with Balls.

This concept set the tone for a bold and irreverent 19-piece unisex collection, debuted at Paris Fashion Week Men's SS25, where sculptural shapes, graphic elements, and denim innovation came together in unexpected ways.